Why Small Fashion Brands Started Choosing Custom Zipper Pulls in 2022

Back in 2022, small brands stopped asking "can we afford customization?" and started asking "how fas

2022-09-20 09:58 Jason – Industry Analyst
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Why Small Fashion Brands Started Choosing Custom Zipper Pulls in 2022

Back in 2022, small brands stopped asking "can we afford customization?" and started asking "how fast can we get a sample?"

custom-zipper-pull-trend-2022.jpg (1).png

Back in 2022, most small fashion brands had one frustrating choice when it came to zipper hardware: use standard, unbranded zipper pulls, or order 10,000 pieces from a large factory.


For most indie brands, neither option worked.


At that time, JC Fashion Accessory was already working closely with accessory designers and small-batch makers. We saw the same problem repeated over and over again:


"We want a custom zipper pull with our logo, but no one will take our small order."


That's when we started rethinking how custom zipper hardware could work differently.


Instead of forcing brands into mass production, we began exploring:


- lower MOQ models (starting from 100 pieces)

- faster sampling (within 7 days)

- no die fee for simple logo designs


By 2022, the shift had already begun. More and more small brands realized:


Custom zipper pulls were no longer "for big factories only."


Looking back, 2022 was a turning year for independent fashion labels. They stopped asking "can we afford customization?" and started asking "how quickly can we get a sample?"


At JC Fashion Accessory, we've been answering that question ever since.


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Still designing with standard zipper pulls?


2025 is the year your brand gets its own custom hardware.


Let's talk about your first 100 pieces →


Ready to create custom zipper pulls for your brand?


👉 [Get a Free Quote] →          Get a Free Quote (1).png

👉 [Browse Our Collection] → Browse Our Collection (1).png

*Low MOQ from 100 pieces. Fast sampling in 3-7 days.*




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